It’s hard to start a business without any products to sell—in fact, sourcing a supplier is one of the first steps. But if you’re starting a store on Shopify, there are dozens of product sourcing apps to help you populate your store with in-demand items, partner with suppliers who specialize in certain goods, or even add your own creative spin to white label products.
With more and more celebrities and athletes launching successful businesses, it might seem like being famous gives you a big headstart. But that doesn’t get you out of all the things that can make succeeding in business hard. In today’s episode of Shopify Masters, you’ll hear about the humbling moment when a former NFL player realized that simply pushing his product wasn’t going to be enough, and how he built his ecommerce business from scratch to do $3 million in sales.
Creating a marketing message that is unmistakably, undeniably you requires consistency. Focusing on uniformity in your brand attributes and identity means everything customers see and hear from you evokes the same kind of feeling. That feeling is what sets your brand apart from your competitors. It’s what connects with customers and brings them back time and again.
There’s one tool that can cut back on customer support tickets, convert more users, and increase the SEO value of your site: your FAQ page.
Time, capital, and risk are common hurdles to starting a business. That’s why these low-investment online business ideas make a great entry point for beginners, bootstrappers, or anyone with a busy schedule.
There are many ways to tap into B2B sales as a B2C brand, depending on your products. Corporate gifts are one entry point. In today’s episode of Shopify Masters, you’ll learn from a trio of entrepreneurs who bootstrapped their way to a $9 million business thanks in large part to their corporate gifting strategy.
We consulted two Shopify merchants actively making their living by selling art: Maria Qamar, the artist also known as Hatecopy and Ken Harman, the gallerist behind the Spoke Art empire. Through Maria and Ken’s personal experiences, we’ll walk through the ins and outs of the business of being an artist, sharing their tips to help you sell your art online.
We spoke with two Instagram marketing experts to get their best advice on how to write compelling captions that can help improve your reach, engagement, and sales.
T-shirts aren’t just a staple of casual wear, but articles of clothing that often reflect our personalities, interests, and identities. Because of this, selling t-shirts online has become a popular business choice, especially for entrepreneurs and artists looking for a relatively inexpensive way to start up. Here’s our complete guide to creating your own t-shirts to sell on Shopify.
When you first launch, you’re faced with one set of problems—polishing your site, making sales, and becoming profitable. As you scale, those problems change with every new level of growth you achieve. In this episode of Shopify Masters, you’ll learn from two entrepreneurs who recently grew their business from 7 figures to 8 figures about the new problems they encountered, from hiring the right people to fixing a toxic company culture.